Thursday, 11 July 2013

Market Overview: Global Smokeless Tobacco Market Trends Report 2013 Edition

Smokeless tobacco is an addiction for hundreds of millions of people worldwide and the use of such products is increasing in many countries because smokeless tobacco is considered less dangerous than cigarettes. Chewing tobacco, snuff, snus, and dissolvable tobacco in the shape of sticks, pellets, and strips are all types of tobacco products that are not smoked but used in other ways.

The developments observed within the industry include introduction of tailored snus, new cigarillo and launch of mini-snus. However, the industry remains threatened by certain challenges which include health effects of smokeless tobacco and stringent regulations. The major factors which will contribute in the growth of the industry include declining cigarette volumes, rising personal income and rising world population.

The report offers a comprehensive analysis of the worldwide smokeless tobacco market with focus on regional markets like the United States, Scandinavia, Malaysia, Thailand, Indonesia and India. The largest markets for snus and moist snuff are Scandinavia and the US. Snus is conventionally a Swedish product and is growing at a great speed since manufacturers and consumers from other countries are accepting it at a larger scale thus making it an exciting new market segment.

The competition in the global smokeless tobacco market is intense with few large players viz. Altria Group Inc, Swedish Match and Reynolds American Inc. The competitive landscape of the global and regional smokeless tobacco markets, along with the company profiles of the leading players are discussed in detail.

By combining SPSS Inc.’s data integration and analysis capabilities with our relevant findings, we have predicted the future growth of the industry. We employed various significant variables that have an impact on this industry and created regression models with SPSS Base to determine the future direction of the industry. Before deploying the regression model, the relationship between several independent or predictor variables and the dependent variable was analyzed using standard SPSS output, including charts, tables and tests.

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