“Global Business Outlook Survey of
Senior Executives 2013-2014” is a new report by ICD Research that analyzes how
companies' procurement expenditures, business strategies, media spend,
marketing and sales strategies and practices, and business planning are set to
change in 2013-2014. This report gives you access to the category-level
spending outlooks, budgets, supplier selection criteria, business challenges,
current size of the marketing and advertising budgets and investment
opportunities of senior level executives. The report also identifies the future
growth of buyers and suppliers, MandA, capital expenditure, staff hiring, and
e-procurement. This report not only grants access to the opinions and
strategies of business decision makers and competitors, but also examines their
actions surrounding business priorities. The report also provides access to
information categorized by region, company type and sizes.
To
Read The Complete Report with TOC : http://www.marketresearchreports.biz/analysis-details/global-business-outlook-survey-of-senior-executives-2013-2014
Introduction and Landscape
Why was the report written?
This report is the result of an extensive
survey drawn from ICD Research's exclusive panel of leading global senior level
executives from industries such as such as mining, medical devices, food and
beverage, packaging, power, airports, oil and gas and pharmaceutical. The
report includes key topics such as procurement behaviors and strategies, the
current size of the marketing and advertising budgets. Furthermore the report
also identifies the threats and opportunities, economic outlook trends, MandA
expectations, media channel spending outlooks, media budgets, marketing agency
selection criteria, business challenges and confidence among senior level
executives across various industries. Most secondary research reports are based
on general industry drivers and do not understand the industry executives'
attitude and changing behaviors, creating a gap in presenting the business
outlook of the industry. In an effort to bridge this gap, ICD Research created
this primary-research based report by gathering the opinions of multiple stake
holders in the value-chain of the industry
What is the current market landscape
and what is changing?
Overall, senior level executives
anticipate an increase in levels of consolidation with 62% of respondents
expecting an increase in MandA activity in 2013.
Contact
M/s Sheela
90 Sate Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
USA – Canada Toll Free: 866-997-4948